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	<title>Comments for Online Marketing Matters</title>
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	<link>http://www.onlinemarketingmatters.com</link>
	<description>Helping businesses of all sizes make sense of SEO, PPC, Social Media, Online Video, Copywriting, eMail Marketing and more.</description>
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		<title>Comment on SEO is NOT a Candy Store by Mike</title>
		<link>http://www.onlinemarketingmatters.com/seo-is-not-a-candy-store/comment-page-1#comment-147</link>
		<dc:creator>Mike</dc:creator>
		<pubDate>Sat, 24 Jul 2010 13:11:22 +0000</pubDate>
		<guid isPermaLink="false">http://www.onlinemarketingmatters.com/?p=104#comment-147</guid>
		<description>Art,

Good points. I like what you said about budgets - &quot;if that&quot; with the small budgets. I know many web designers get SEO. I just can&#039;t believe how many websites get made without it.</description>
		<content:encoded><![CDATA[<p>Art,</p>
<p>Good points. I like what you said about budgets &#8211; &#8220;if that&#8221; with the small budgets. I know many web designers get SEO. I just can&#8217;t believe how many websites get made without it.</p>
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		<title>Comment on SEO is NOT a Candy Store by Arthur Kay</title>
		<link>http://www.onlinemarketingmatters.com/seo-is-not-a-candy-store/comment-page-1#comment-146</link>
		<dc:creator>Arthur Kay</dc:creator>
		<pubDate>Thu, 22 Jul 2010 20:06:18 +0000</pubDate>
		<guid isPermaLink="false">http://www.onlinemarketingmatters.com/?p=104#comment-146</guid>
		<description>Mike, I couldn&#039;t agree more. 

As a freelance web developer I get a lot of small business owners asking about SEO, and unfortunately they often don&#039;t understand what it takes to gain a top ranking. Most importantly, they don&#039;t realize how much time and research goes into the SEO process - they simply expect that I can magically make their website appear #1 in Google for any number of keywords.

My advice to my own clients has always been the same - if you&#039;re really serious about SEO, you need to hire someone who does that full time because that&#039;s not my specialty. It would be unethical for anyone (including me) to accept money for ongoing SEO services if the proper time wasn&#039;t invested.

On the other hand, you can&#039;t simply blame web designers for trying when these businesses won&#039;t pay appropriately. Large SEO firms obviously have the expertise and resources - but they can cost thousands of dollars. If a business owner is only willing to pay a few hundred dollars - if that - to appear anywhere in the SERPs, web designers are fully capable of delivering basic SEO services.

I think the issue here is one of quality - you  get what you pay for. A good SEO firm is definitely worth the money, but a web designer can deliver modest results for a modest price.</description>
		<content:encoded><![CDATA[<p>Mike, I couldn&#8217;t agree more. </p>
<p>As a freelance web developer I get a lot of small business owners asking about SEO, and unfortunately they often don&#8217;t understand what it takes to gain a top ranking. Most importantly, they don&#8217;t realize how much time and research goes into the SEO process &#8211; they simply expect that I can magically make their website appear #1 in Google for any number of keywords.</p>
<p>My advice to my own clients has always been the same &#8211; if you&#8217;re really serious about SEO, you need to hire someone who does that full time because that&#8217;s not my specialty. It would be unethical for anyone (including me) to accept money for ongoing SEO services if the proper time wasn&#8217;t invested.</p>
<p>On the other hand, you can&#8217;t simply blame web designers for trying when these businesses won&#8217;t pay appropriately. Large SEO firms obviously have the expertise and resources &#8211; but they can cost thousands of dollars. If a business owner is only willing to pay a few hundred dollars &#8211; if that &#8211; to appear anywhere in the SERPs, web designers are fully capable of delivering basic SEO services.</p>
<p>I think the issue here is one of quality &#8211; you  get what you pay for. A good SEO firm is definitely worth the money, but a web designer can deliver modest results for a modest price.</p>
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		<title>Comment on SEO is NOT a Candy Store by Seo guru</title>
		<link>http://www.onlinemarketingmatters.com/seo-is-not-a-candy-store/comment-page-1#comment-138</link>
		<dc:creator>Seo guru</dc:creator>
		<pubDate>Mon, 12 Jul 2010 23:26:48 +0000</pubDate>
		<guid isPermaLink="false">http://www.onlinemarketingmatters.com/?p=104#comment-138</guid>
		<description>Great post and very much true. Most programers are in a state of mind to build a website of a clients dream. Programmers needs to become educated with marketing but if the development company are not in that arena our job will continue to be a nightmare!

Now onto the subject of business owners, that want SEO to be done for free or pay as little as possible. They expect so much for so little without the understanding of what&#039;s involved to optimize a site to rank or perhaps increase traffic...  Qualitity traffic that is.  Let&#039;s not forget that SEO takes time and it&#039;s not an over nigt job. 

So the bottom line is, if you want a good ranking website hire an SEO company alongside the creation or redeisgning of your website and everyone will sleep good at night. 

Just my 2 cents!</description>
		<content:encoded><![CDATA[<p>Great post and very much true. Most programers are in a state of mind to build a website of a clients dream. Programmers needs to become educated with marketing but if the development company are not in that arena our job will continue to be a nightmare!</p>
<p>Now onto the subject of business owners, that want SEO to be done for free or pay as little as possible. They expect so much for so little without the understanding of what&#8217;s involved to optimize a site to rank or perhaps increase traffic&#8230;  Qualitity traffic that is.  Let&#8217;s not forget that SEO takes time and it&#8217;s not an over nigt job. </p>
<p>So the bottom line is, if you want a good ranking website hire an SEO company alongside the creation or redeisgning of your website and everyone will sleep good at night. </p>
<p>Just my 2 cents!</p>
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